Culture house & Kitchen
Gem Electric was an ambitious new venue project for Brighton’s London Road area. Unfortunately the venture never made it to completion, but it was still a great project to work on. I created the new brand identity and the print design for their Fringe Festival itinerary.
- Logo Design
- Brand Identity
- Print Design
Working on the initial logo design was an iterative process. Through creative exploration I was able to take the client on journey of discovery and distill a number of concepts down to the final logo, which captured the elegance and buzz that the Gem Electric venue was hoping to exude.