The Museum Of Ordinary People

Brand Identity For Pop Up Museum


It was an honour to work on the branding and print design for this amazing project. MOOP is a new kind of museum that tells the stories of ordinary people, exploring and considering the magic and mundanity of ordinary life, chronicling hidden narratives and celebrating the ripples that we all leave behind.
I created the flyers, brochures and signage design for the pop up museum which was part of the Brighton Fringe 2018, and won the Festival’s Visual Arts Award.


  • Logo development
  • Brand Identity
  • Print Design

The Design Process

The circular device was designed to provide a clean and bold way of displaying the varied photographic material that make up the museum’s exhibits.

A flexible brand identity was created to fulfil the various signage and marketings criteria of the museum.

A modular brochure layout was created that can be easily adapted for each exhibition.

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