The Black Pin
Logo Design & Brand Identity
Overview
In this age of mass production, The Black Pin are a breath of fresh air. They are makers of bespoke curtains, blinds & soft furnishings, using gorgeous fabrics from independent designers & established brands. They are going places, with their infectious blend of passion, friendliness and skill, and are going to make a significant mark on the homeware and interiors industry.
They came to me as a fledgling business in need of a brand identity and website.
Details
- Brand Identity
- Bespoke Illustration
- Web Design
- WordPress Website development
Brand Identity Design
Through a thorough process of investigation and competitor analysis I was able to gain insight into the sector. Through these findings and an iterative creative process, I created an elegant logo design and brand identity with a contemporary classic look.
User Interface & Visual Design
I created an Information Architecture for the website which aligned desired user journeys and business goals. I created a welcoming look & feel for the website, with a hand drawn illustration style to reflect the brand persona. Creating a website that is full of personality and showcases The Black Pins beautiful work, in an elegant way.
